The AMF (Autoritées Marchés Financiers)
have fined Héraclès, previously called 1855, and its founder and president,
Emeric Sauty de Chalon, 350,000€ for supplying false and inaccurate information
to the Paris Stock Exchange, so misleading investors.
On the 10th March 2015 the AMF
fined Heracles 200,000 € and Sauty de Chalon 150,000 €. The fines could have
been much higher but the AMF took into account the financial situation of both
Héraclès and Sauty de Chalon.
The AMF started its investigation into the
company in February 2012 looking at statements to the Paris Stock Exchange from
the end of 2009. The AMF found that financial statements that 1855 claimed had
been audited were not.
The company’s financial health was
consistently overstated in its accounts for 2009, 2010 and 2011. Nor were the
possible consequences of the numerous lawsuits brought by frustrated clients
over 1855’s failure to deliver Bordeaux en
primeurs and other wines properly spelt out.
1855 bought Cavé Privée in July 2010 but in
contravention of the Exchange rules Sauty de Chalon did not announce the
acquisition until 30th November 2010. Furthermore, when announcing
the purchase Sauty de Chalon overstated Cave Privée’s financial performance by
a factor of four.
Heracles went into administration in
October 2013 before finally being put into liquidation by a Paris court on
January 2015.
Sauty de Chalon maintains that he did not
benefit financially through 1855’s failure to supply wines its customers
ordered.
It should come as no surprise that Emeric Sauty de Chalon and his company regularly lied and provided inaccurate information to the Paris Bourse so seeking to mislead investors. After all they lied to their customers on an industrial scale so why should the Paris Stock Exchange be any different?
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