Pages

Saturday, 22 November 2014

Heracles' magic – turning Lafite into Bordeaux Supérieur

 Château Lafite-Rothschild, Pauillac

It is one of the great contemporary feats of the magicians' art: transforming cases of en primeur Château Lafite into €5.50 Bordeaux Supérieur.

Brilliantly simple in conception – persuade people to buy good vintages of Lafite etc. and eventually after many intervening years of frustration waiting for delivery offer them a €5.50 Bordeaux Supérieur as an exchange – it requires the very highest skill in sleight of hand to succesfully carry it off. 

Warning: this is not a trick that should be attempted unless you have friends in the very highest echelons of French society.  

 Emeric Sauty de Chalon: the great magician!
Also known as 'Madoff' in parts of Bordeaux
PDG: Heracles (previously 1855)

 Cora: Foire aux Vins d'Automne 
 
Highlighted @€5.50 (on left) – 2012 Bordeaux Supérieux Château Eyraux

No comments:

Post a Comment