2011 Born Digital Awards: new categories and panel of judges announced

The categories for the 2011 version of the Born Digital Awards have just been announced as well as the panel of judges.

The categories for the 2011 awards are:

Best Investigative Wine Writing: for a distinguished example of investigative reporting by an individual or team, presented as a single wine article or series (video, written text)

Best Editorial Wine Writing: for outstanding examples of wine writing, giving prime consideration to literary quality and originality

Best Wine Tourism Feature: Speaking about a particular region as a tourist destination with a focus on wine (written text, video)

Best Wine Themed Video: Video content that either educates, demonstrates or builds awareness for wine

Best Winery Self Produced Content: for outstanding examples of content created by wineries to promote their brand and reach out to key audiences (video, written text)

Best Wine Photo Essay **NEW CATEGORY**: A set of 2 to 10 photos, published in one online location, that focus on a wine theme or story. (photo)


Submissions open on 1st December 2011.

Members of the new 2011 Born Digital Wine Awards judging panel will be:

Michel Bettane (France) – Author of Grand Guide des Vins du France and  writer, Bettane et Desseauve, blogger
Hervé Lalau (Belgium) – Deputy-Chief Editor at In Vino Veritas and writer, Chroniques Vineuse, blogger
Fongyee Walker (MW candidate) (China) – Co-founder, Dragon Phoenix Fine Wine Consulting, author, blogger
Patrick Schmitt (UK) – Editor, Drinks Business
Elin McCoy (USA) – Writer Bloomberg and author, blogger
Ulf Sjodin MW (Sweden) – Head of Category Management, Systembolaget and writer
Tim Atkin MW (UK) – Wine Writer www.timatkin.com, blogger
Wink Lorch (France) – Wine Writer,  Wine Travel Guides, blogger
Richard Ross (UK) – Wine App Developer and writer, www,wine-lines.com, blogger
Jay Selman (USA) – Co-founder, Grape Radio and founder, Grape Visions, blogger

Further information here.